Initial art direction for the on-screen design and typographical elements for Unibet's "Luck is no coincidence" web-series — six 15 minute episodes of online content presented by Jermaine Jenas and the F2 Freestylers, and featuring such famous sporting greats as Carl Lewis, Glenn Hoddle, Yevgeny Kafelnikov, Paul Robinson and Louis Saha, amongst other​​​​​​​s
Client: Unibet
Agency: Karmarama / Kream 
Design and typography: Johnny Richards
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